Whiteboard Wednesday Ep. 07: Is It Time For a Rebrand?

This week, Randy asks a very important question: Is it time for a rebrand? It’s a difficult concept for many business owners to decipher, and that’s why we’re here! No matter your industry, let’s sit down and look at your brand to see if it’s time to mix things up and get your business better positioned for years to come. So grab a coffee, take a listen, and have a Happy Wednesday, everyone!

Your business is growing and changing all of the time! And change is a good thing! But if you don’t do it properly, you can waste a lot of time and effort. So when is it time for a change?

What Is a Rebrand?

A rebrand is not just a new logo. It can consist of colors, styles, packaging, point of sale, services, etc. The evolution, growth, and refresh of your brand. It can take time, effort, and money, but aren’t you worth it?

Merge

If you’ve merged, gotten a new CEO, are now providing a larger scope of services, it may be time to think about a rebrand.

Culture

If your culture has changed in your office, it may be time to take a step back, look outside at who you are, and rebrand.

If you liked this vlog, be sure to check out our other recent Whiteboard Wednesday posts:

Whiteboard Wednesday ep. 06: 2020 reflection
Whiteboard Wednesday ep. 05: 4 marketing trends for 2021

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Randy Blakeslee

Randy Blakeslee

hi! i’m randy! i believe choosing the right team and investing in people is the best thing you can do for your business. i love our team here at Symboliq. together we’ve fostered a positive work place that allows everyone to grow professionally and infuse awesomeness into all our brand partners. we’re low on judgement, high on caffeine, and bursting with creativity. when you come on board with us, you become a member of our family. so be prepared to feel the love.

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