What is Local SEO?
Local SEO is one aspect of the SEO division, which is often overlooked by website owners and SEO service providers. Notably, local SEO is important for businesses and can be of utmost help during the planning stages of a new website optimization campaign. It helps businesses to gain extensive recognition in their locality and to grab customers more accurately. For example, if one is an electrician based in Normal, for whom “electrician” would not be beneficial, but “electrician Normal Illinois” could be.
Such campaigns work on the same lines as that of the other white hat SEO, but the only difference between SEO and local SEO is that the reach in the latter’s case would be restricted to the locality of one’s business.
This helps in increasing brand awareness and online visibility.
4 Tips to Improve Local SEO
Features & Benefits of Our SEO Dashboard
