the client //

Oxygen Lab is a revolutionary oxygen infusing system of skincare treatments. their innovative, proprietary technology delivers molecular oxygen to the skin to reverse the effects of aging while also healing and repairing skin damage.

the challenge //

Oxygen Lab (formerly Oxyceuticals) was well-established with skincare providers & medical professionals on the west coast.

they came to us in need of a fresh strategic approach to support their company’s growth. they had new ventures on the horizon, and a new system of oxygen infusing treatments to offer.

the solution //

we guided the Oxygen Lab team through our be heard brand assessment. through this discovery process, we created a more targeted approach for Oxygen Lab within the highly competitive skincare marketspace.

Oxygen Lab needed a clean, modern look to complement their fresh new name, new offerings, and new direction. we recommended a more targeted messaging approach (in content and design) to better showcase Oxygen Lab’s proprietary technology to skin health providers, aesthetic nurses, and surgeons.

the results //

  • brand book including all new design assets.
  • packaging mock ups.
  • a B2B website with custom portal for
    aestheticians, cosmetologists, dermatologists,
    plastic surgeons, aesthetic nurses, and skincare
    professionals.
    • Portal for providers and investors allows for
      add/update tax forms, change account
      information, and purchase/track orders
      (18 different skus)
    • B2C portion of the website crafted to lead
      all customers to providers.
  • created a new wholesale buyer’s journey that
    enabled providers to purchase the products.
  • implemented a clinic finder on the website that
    allows customers to find nearby clinics by zip
    code or city.
  • HubSpot integration on the website to schedule
    provider appointments.
  • worked with professional photographer/
    videographer to provide high end content on
    multiple digital platforms.
  • content strategy with content creation
  • web copy & messaging
  • blog optimization/seo
  • email campaigns
  • fresh voice/presence on instagram, Facebook, tik
    tok, linkedin, twitter

seo

so you have your website, now how do you get people to see it? by making updates, monitoring keywords, and repeatedly optimizing your site. we will help you navigate this digital landscape and ensure that your dollars are going towards what will help you be seen and heard online.

web design

we help create memorable web experiences for desktop and mobile devices to help your customers find what they’re looking for. using wordpress, woo commerce, shopify, or by creating a custom site, we help create and optimize your site to drive traffic towards profitability and lead generation.

content creation

our team of graphic design designers, copywriters, photographers, and videographers are ready to grab your audience’s attention with customized content optimized to play up the platform. you get intentional images, words and design delivered through the right medium, at the right time, so your brand stands out.

social media

listening and anticipating what’s next from your brand.

our digital marketing specialists are experts in the art of social voice, and our graphic designers craft custom images that speak clearly to your target audience.

brand building

branding is a beast. everyday you’re faced with hundreds of small choices that have the potential to build up, or tear down your brand. that’s a lot of pressure. you need to know what you stand for, and live it out at all media touchpoints, inside your organization and with every audience interaction.

strategy

as your new strategic partner, our focus is making sure you’re seen, heard and understood. we’ll create a customized plan for immediate, actionable change that is true to your brand, speaks to your target audience and drives long term growth.