Symboliq Media
Symboliq

the client //

McMurray Stern is a cutting edge, automated storage solutions provider, serving California and the Western part of the U.S. McMurray Stern designs storage solutions for a multitude of industries from healthcare to grocery.

the challenge //

McMurray Stern’s brand presence, website, content, customer journey, and design were sending the wrong message to businesses in search of innovative storage systems.

Time for a brand reset.

the solution //

We walked their team through our Be Heard Brand Assessment. This in-depth strategy and discovery process helped MMS better define their audience, brand risks, points of differentiation, and opportunities for positive industry disruption. Working closely with the MMS team, we focused on crafting a strategy to position the brand for growth in the automated storage sector without sacrificing the most valued pieces of their legacy business. Guided by a new strategy, our design and development teams got to work.

the results //

In 90 days, McMurray Stern received:

· 50+ page newly designed website
· all PDF brochures converted into catalog pages to capture client information + tracking links for all
sales associates
· HubSpot + other specialty plugins to improve intake, track leads
· Hubsales for individual sales associates
· Ongoing HubSpot training for sales team
· New logo design
· seo

· Brand book including all new design assets
· Video website header
· Content strategy
· Web copy & messaging
· Customer journey
· Blog optimization
· Email campaigns
· Fresh voice on LinkedIn, Instagram, and Facebook
· Weekly strategy and business development
consultation

LogoOrngBlu
Mask Group 1
MMS brand guide

before

MMS-OriginalWebsite

after

MMS-AfterWebsite
MMSWebsite
Group 184
Group 185
Group 186

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seo

so you have your website, now how do you get people to see it? by making updates, monitoring keywords, and repeatedly optimizing your site. we will help you navigate this digital landscape and ensure that your dollars are going towards what will help you be seen and heard online.

web design

we help create memorable web experiences for desktop and mobile devices to help your customers find what they’re looking for. using wordpress, woo commerce, shopify, or by creating a custom site, we help create and optimize your site to drive traffic towards profitability and lead generation.

content creation

our team of graphic design designers, copywriters, photographers, and videographers are ready to grab your audience’s attention with customized content optimized to play up the platform. you get intentional images, words and design delivered through the right medium, at the right time, so your brand stands out.

social media

listening and anticipating what’s next from your brand.

our digital marketing specialists are experts in the art of social voice, and our graphic designers craft custom images that speak clearly to your target audience.

brand building

branding is a beast. everyday you’re faced with hundreds of small choices that have the potential to build up, or tear down your brand. that’s a lot of pressure. you need to know what you stand for, and live it out at all media touchpoints, inside your organization and with every audience interaction.

strategy

as your new strategic partner, our focus is making sure you’re seen, heard and understood. we’ll create a customized plan for immediate, actionable change that is true to your brand, speaks to your target audience and drives long term growth.