the client //
Healthy Mama® is the first brand to offer pregnant and nursing mamas a complete line of safe and effective wellness solutions for those times when mamas and mamas-to-be feel a little less than “glowing.” Their remedies have been created in partnership with doctors and nutritionists to ensure they’re bringing customers the highest quality and safest solutions for their pregnancy and nursing-related needs.
the challenge //
When Healthy Mama® Brand first approached Symboliq, their website was broken, their blog links weren’t working properly, and their social media presence was not current. In order for them to spread awareness of their products to pregnant and postnatal women and retailers, they needed to undergo an entire rebrand of their company, invest in a completely new website, and re-think their social media management strategy.
the solution //
Our creative team went straight to work completely rebranding their company’s logo and product images to give them a fresh, modern, and memorable look. We organized a photoshoot and took all new pictures of their product to put on their website and social media channels.
Once our creative team finished giving Healthy Mama® a brand new look, the development team took the reins and rebuilt their entire site from the ground-up. We also configured a new email system to streamline the clients’ purchasing journey, while also keeping customers informed with Symboliq’s newly designed monthly newsletters.
Our social media and SEO professionals teamed up to come up with a new social media management strategy for Healthy Mama® Brand. We create and schedule their social media posts, write blogs, and conduct continual SEO keyword research to help with their search engine rankings.
Lastly, our teams also created brand-new presentation decks for Meijers, Costco, and Walmart to help realize their mission of working with retailers to create shelf space for prenatal care.
we presented 8 different logo options to the client during the initial branding experience.