the client //
premier group international offers risk management and investigative services for families and businesses. they train some of the most talented personnel that make clients their first priority and are committed to delivering results.
the challenge //
we needed to secure a fresh, new brand for this security and investigations company.
when premier group international came to us, they were in the middle of an internal restructuring. it was clear to us and to pgi their brand appearance and market presence needed to evolve with the organizational changes.
the solution //
following an in-depth strategy session, we determined the best course of action was a rebrand, followed by a website revamp, and rounding out with a digital strategy overhaul.
through a competitor analysis, we uncovered a unique way to market their content and present their services in a simple format that allowed first-time visitors and repeat customers alike to navigate and get questions answered quickly.
because pgi’s work involves sensitive client information, we placed a specific emphasis on cyber security during web development.
pgi received the full brand identity package alongside a digital strategy to drive long term growth.
- brand redesign (included all visual assets, fonts, colors, logo, etc.)
- print marketing assets
- social media content
- monthly seo optimization
